Fitness · Web Design

Gym & studio sites that drive trials and memberships.

Web design for gyms, boutique studios, CrossFit boxes, and personal trainers. Class scheduling, trial signups, and content that builds a real community online.

10+ years digital marketing experience

Sub-2s page speeds

SEO-first builds

Start your project

Tell us about your project and we’ll reply within one business day with a clear proposal.

 No spam. Your information is only used to respond to your request.

The Challenge

What we hear from fitness owners.

We’ve built websites in this industry for years. The same three problems surface over and over. Here’s how we solve them.

Trials that never
convert to memberships

A well-designed trial funnel — with clear next steps, automated follow-up, and social proof — doubles trial-to-member conversion.

Schedule trapped
inside Mindbody

We embed and style your Mindbody, Glofox, WodUp, or ClassPass feed so it looks native to your brand.

No way to tell your story

Coach bios, member transformation stories, and values-led content create the community feel that actually sells memberships.

What's Included

Built specifically for fitness.

Every element of your site is considered for how fitness businesses actually convert visitors into customers. This is what you get.

Class schedule integration (Mindbody, Glofox, WodUp, Zen Planner)

Trial/intro offer funnel with automation

Coach & trainer bio pages

Member transformation case studies

Pricing & membership tier clarity

Video workout library support

Challenge & event registration

Community content (blog, nutrition, programming)

Review & rating integration

Mobile-first conversion design

Our Process

From first call to launch,
typically 4–8 weeks.

01

Discovery & strategy

We audit your current site, competitors, and search landscape. You get a clear plan — with specific SEO targets and conversion goals — before a single page is designed.

02

Design & content

We design in the browser, not in Figma mockups. You review at real viewport sizes and real content. Copy is written with your industry’s buying intent in mind.

03

Build & integrate

Hand-coded where it matters, CMS where it helps. We integrate the industry tools you already rely on — booking, CRM, payments — not generic plugins.

04

Launch & measure

Pre-launch QA across every device. Post-launch we set up analytics, conversion tracking, and the 90-day review so you know exactly what’s working.

"The new site started generating qualified leads in the first month — more than our old site did in a year."

— Placeholder testimonial from a trades client. We’ll swap in a real quote after launch.

Questions

Frequently asked,
specifically about fitness.

Can you integrate with Mindbody or Glofox?

Yes, plus Zen Planner, WodUp, Pike13, ClubReady, and ClassPass. We embed the schedule, style it to match your brand, and build trial funnels that route through your booking platform.

A clear path from trial booking → first class → follow-up → membership close is the difference between 20% and 50% conversion rates. We build the site pages and email flows that make each step obvious.

Yes, but not a generic one. Programming philosophy, member spotlights, nutrition breakdowns, and coach-authored content build community and drive organic traffic.

Yes — we can add Shopify or Squarespace Commerce for a lightweight merch store, or full e-commerce if you’re building a larger product line.

Ready to get a fitness website that works?

Tell us what you’re looking for. We’ll reply within one business day with a clear proposal and timeline.